What is the term for a business that creates a product and hopes consumers will buy it?

The term "Product Oriented" refers to a business approach where the primary focus is on creating and developing a product with the expectation that consumers will be inclined to purchase it. This strategy emphasizes the quality, features, and innovation of the product itself, assuming that a well-made product will naturally attract buyers. Companies that adopt a product-oriented approach typically invest in research and development to enhance their offerings and may prioritize their own vision of what 'ideal' products should be over direct consumer feedback.

In contrast, the other terms relate to different business concepts. "Market Oriented" describes a strategy that centers on understanding and responding to consumer wants and needs, often resulting in products designed based on market research. An "Income Statement" is a financial document that shows a company's revenues and expenses over a period, which is unrelated to product creation strategy. Lastly, "Segmentation" involves dividing a market into distinct groups of consumers with common needs or characteristics, which is not focused on product creation but rather on targeting consumers effectively. Thus, "Product Oriented" accurately reflects the strategy of a business that emphasizes its product over consumer influence.