Who are individuals that attempt to sell products by making calls to potential customers?

Study for the NCEA Level 1 Business Studies Test. Engage with interactive questions, complete with hints and detailed explanations. Prepare effectively for your exam!

The correct answer, telemarketers, refers specifically to individuals who engage in selling products or services through phone calls to potential customers. This method of selling is known as telemarketing, which involves reaching out to consumers directly over the phone to promote and sell products, gather customer information, or conduct surveys.

Telemarketers often work in call centers or as part of organizations that focus on direct sales and marketing. Their role is essential in many businesses, particularly for those looking to reach a broad audience quickly and efficiently. They use persuasive communication skills and knowledge about the products to encourage potential customers to make purchases or engage further with the company.

The other roles mentioned, such as representatives, consultants, and sales agents, typically involve different responsibilities and methods of interaction. For instance, representatives may meet clients face-to-face or manage existing accounts, consultants usually provide expert advice rather than selling directly, and sales agents often work on commissions but might not exclusively rely on phone calls as a means of interaction with customers.

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